Nike Japan - New Girl

Imagining a new future of Sports.

According to the report by the World Economic Forum, Japan ranked 120th among 156 countries in the gender gap rankings in 2021, remaining in last place among major advanced economies.

Nike strongly believes in the power of sports, as it builds confidence and can accelerate positive changes. We want to show that as That is why we will continue to strive to expand women's sports around the world.

Role:
Lead Strategist and Researcher